WHAT INFORMATION ABOUT ME IS COLLECTED AND STORED?
Information You Provide
We collect and store information that you provide to us through our website, through marketing efforts, including contests, sweepstakes and events, and through third parties, or any other way we interact with you.
You may choose not to provide certain information, but then you might not be able to take advantage of certain capabilities of this website, or other services we may offer. For example, you must provide certain personal information in order to place an order or to register for an account on or through this website.
We may request, collect and store some or all of the following types of personal information: name, billing address, shipping address, e-mail address, telephone number, financial and payment information, such as credit card number and expiration date, gender, personal interests, birthday, information about a third party you provide when we ship an order. We may also maintain a record of your product interest and purchases.
Automatically Collected Information
We collect and store certain other non-personally identifiable information automatically whenever you interact with us. For example, we may collect your Internet Protocol (IP) address and browser information and reference site domain name when you visit this website and analyze this data for preferences, trends, and site usage statistics.
"Cookies" are small text files that a website sends to a user's hard drive through the browser for data storage. Most browsers accept cookies automatically but allow you to disable them. By disabling or otherwise rejecting cookies, you may not be able to take full advantage of all offerings on this website. The information collected from cookies may also be used to improve the functionality of the Website.
We use third-party companies to help us measure and determine how visitors use our website and the effectiveness of our website and promotions in order to help us improve and optimize our website and the products and services we offer. We also use third-party companies to serve advertisements (banners or links) on our behalf across the Internet. These companies use tracking technologies (including cookies and pixel tags) to collect non-identifiable information about your visits to our website and your interactions with our products and services in order to provide tailored advertisements based on your interests and browsing of our website (remarketing) on our behalf and on behalf of other advertisers across the Internet. We use third-party audience data (such as age, gender, and interests) to better understand and advertise to audiences that visit our website. We do not use or associate personally identifiable information with remarketing lists.
We use the anonymous browsing information collected automatically by our servers primarily to help us administer and improve the Website. We may also use aggregated anonymous information to provide information about the Website to potential business partners and other unaffiliated entities. This information is not personally identifiable.
In addition, some of our e-mail communications to you may include a "click-through URL" linked to a particular page on the website. By clicking on one of these URLs, you will automatically enter our website and we may collect information related to the "click-through." You may avoid having this information collected by not clicking on URL links in our e-mail communications.
Information from Other Sources
We may collect information about you from third-party sources and information that is publicly available. For example, we receive updated delivery and address information from our carriers or other third parties, which we use to correct our records and deliver your next purchase or communication more easily.
Pixel Tags and Tracking Technology
When you visit this Website or view one of our emails, we may use pixel tags (also called "clear" gifs), tracking links and/or similar technology to note some of the pages you visit on our Website and personalize your experience. We may also use pixel tags to determine what types of email your browser supports. We may use the information collected through pixel tags, tracking links and similar technology in combination with your personally identifiable information.
HOW IS INFORMATION USED?
We use the personal information we collect to conduct our business, communicate with you, and provide great products, services, and experiences.
We or third-party service providers may use the information to provide the products and services that you have ordered or requested, to process and ship orders, to send order and shipping confirmations, to provide customer service, to respond to your comments, questions or complaints, to personalize your experiences, to analyze your preferences and shopping habits, to analyze trends and statistics, to administer and fulfill our contests and other promotions, to analyze and improve the website and our products and services, and to send you marketing communications and other information regarding our products, services, marketing, or special events.
We also use your information for business purposes such as security, payment processing, analytics, operations, fraud detection, reporting, making back-ups, and legal compliance.
We display personal testimonials/reviews of satisfied customers on our site in addition to other endorsements. We may post your testimonial along with your name. If you wish to update or delete your testimonial, you can contact us at:
3 Executive Park Dr., Ste 222
Bedford, NH 03110
WITH WHOM IS INFORMATION SHARED?
We may use third-party vendors, including Google, who use first-party cookies and third-party cookies together to collect site usage data, inform, optimize and serve ads based on your past activity on the Website, including Google Analytics for Display Advertising. The information collected may be used to, among other things, analyze and track data, determine the popularity of certain content and better understand online activity. If you do not want any information to be collected and used by Google Analytics, you can install an opt-out in your web browser (https://tools.google.com/dlpage/gaoptout/) and/or opt out from Google Analytics for Display Advertising or the Google Display Network by using Google’s Ads Settings (www.google.com/settings/ads).
Aggregated and Non-Personally-Identifying Information
We may share aggregated and Non-Personally Identifying Information we collect under any of the above circumstances. We may also share it with third parties to develop and deliver targeted advertising on the Website and on websites of third parties. We may combine Non-Personally Identifying Information we collect with additional Non-Personally Identifying Information collected from other sources. We also may share aggregated information with third parties, including advisors, advertisers and investors, for the purpose of conducting general business analysis. For example, we may tell our advertisers the number of visitors to the Website and the most popular features or services accessed.
We may share personal information with certain third parties that perform services on our behalf. The services provided by those third parties may include: operating the website, hosting the website, providing the products and services you request, authorization and processing of your payments, product fulfillment, fraud protection and credit risk reduction, product customization, marketing and promotional material distribution, loyalty program management, promotions fulfillment, web site evaluation, data analysis and, where applicable, data cleansing. These third parties include suppliers and marketing partners. When you place an order with us, a majority of the time the seller/manufacturer of the product will fulfill the order. We send the supplier the order information including item(s) purchased, delivery address, billing address, and gifting information, if part of the order. The order information we send to the supplier does not include your email address. From time to time, we may contact you on behalf of the supplier for customer service reasons such as to coordinating delivery times or if an item is out of stock. Our marketing partners help us serve targeted product recommendations. These companies may use data about you in order to provide recommendations for products and services that might be of interest to you.
WHAT ABOUT THE PRIVACY OF CHILDREN UNDER 13?
This website is a general audience site and is not intended for use by children under the age of 13. To ensure compliance with federal law, we do not knowingly collect or maintain information provided by, nor does we actively market any of our products to, children under the age of 13. Only individuals over the age of 18 may register and make purchases from our website.
WHAT STEPS ARE TAKEN TO KEEP PERSONAL INFORMATION SECURE?
HOW CAN I ACCESS, CORRECT, AND UPDATE PERSONAL INFORMATION?
CAN I INDICATE WHETHER OR NOT I WANT TO RECEIVE PROMOTIONAL COMMUNICATIONS?
You will have an opportunity to change these selections by clicking on an "unsubscribe" hyperlink contained in promotional e-mails we send you. Please note that removal of personal information from our database or "opting-out" will not stop marketing or advertising content that is generated for distribution or is otherwise queued for transmission to you prior to the time when we can implement your request.
If you establish an account, you may receive certain types of communications even if you have not opted-in to receive them because these types of communications may be necessary in order to maintain an account on the website.
WHAT HAPPENS WHEN I LINK TO OR FROM ANOTHER WEBSITE?
Attn: eCommerce Operations
3 Northern Blvd, C-5
Amherst, NH 03031
WHAT IF I AM A RESIDENT OF CALIFORNIA?
Your California Privacy Rights
Under California Civil Code sections 1798.83-1798.84, California residents are entitled to request a notice describing what categories of personal information ITSTHOUGHTFUL.COM shares with third parties or corporate affiliates for those third parties or corporate affiliates' direct marketing purposes. That notice will identify the categories of personal information shared with third parties and used for direct marketing purposes and the name and address of the third parties that received such personal information. If you are a California resident and want a copy of this notice, please submit a written request to the address below and please allow up to 30 days for a response.
Attn: CA Civil Code Request
3 Northern Blvd, C-5
Amherst, NH 03031
WHAT IF I AM AN INTERNATIONAL USER?
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